If you now know your number (you do, don’t you), then you will now know how many people are finding your website every month. Let’s have a look at what this means by looking at one of my websites Google Analytics numbers: Users: 1,023. This is the total number of people visiting your site in […]
Google Ads For Business Owners
Marketing Optimisation To Win New Clients For Your Business
Matthew Pinsent, 4 time Olympic Gold Medal winner, was in the final of Celebrity Masterchef when he was asked how he was coping with the pressure. “Process over product” he answered. A sports psychologist trained him and his team to focus on the process of rowing to win a race, rather than winning the race […]
How To Dramatically Improve Your Google Ads Campaign Performance
I am not a fan of ‘get rich quick’ schemes or ‘success hacks’, as each imply that you can achieve amazing results with very little skill or application. If you have been in busy for any length of time, you know that good results do take time. I always like reading The Sunday Times “How […]
Marketing Skills Are Vital For Google Ads To Be Successful
I had a revelation when speaking with a client last week. At my age, I don’t get as many of them as I used to, so I thought it was worth sharing it with you. I was talking to this new Google Ads coaching client and suddenly I realised why most people get it so […]
The Best Ways To Get New Clients For Your Business
There are one million different ways to get new clients for your business, but in my experience of growing service based businesses, there are only four cost and time efficient marketing methods for attracting new clients. These four methods are the best ways to get new clients for your business and I am going to […]
How To Improve Your Google Ads Return On Investment/Generate More Clients
If Google Ads don’t add up, stop doing them, is the advice I have given to several people recently. Why would I say this, when, I am usually a huge advocate for Google Ads? I adore Google Ads because they are a fantastic form of attraction marketing – meaning that it gets your services placed […]
Selling & Marketing Your Services By Reference To Personal Relationships
It suddenly struck me yesterday how selling and marketing your services can be incredibly similar to how people behave in a personal relationship. I see the same sorts of traits in people trying to sell their services as I have seen with many different people in how they are in their relationships, so I thought […]
Running Your Own Google Adwords Campaign As A Business Owner?
I had a lovely fishing trip with my brother and our two sons recently. Now it isn’t that we both love fishing, we just fancied some time together talking nonsense on the water. The fishing part was the excuse we needed to make it happen. It was a perfect day. The sea was calm, the […]