Are you looking for Pay Per Click Consultant / PPC Consultant?
Would you like to generate more clients from your Google Ads campaign for less than you currently spend on Google Ads each month?
Or are you new to Google Ads, looking to see if it can deliver high quality leads to your business? Wherever you are, I can help you with my PPC Consultancy or PPC Management services.
I have been running Google Ads campaigns from Bristol since 2004 but serving clients from England, Wales, Scotland, Ireland and as far afield as Australia.
My clients trust me with an online spend in excess of £1.5 million per annum.
Many of my PPC clients have been with me for years, for one reason only, I generate more income for them than they could do so themselves by making their Google Ads campaigns work very well.
A lot of my PPC clients have already been working with a PPC Consultant or PPC Agency for months or years when they come to me, but feel that they should be getting better results from their spend.
I work with them to make that happen, as I did with Richard below:
Before meeting Nick, I was wasting money with Google, I had a high price per click and a trickle of leads. Now, having worked with Nick for 3 months my Google business page is optimised, my price per click is greatly reduced, customers are finding me and quality leads are flowing! Which means, my Google Ads spend is now profitable with a 3:1 return!
That is why I would strongly recommend working with Nick if you want consistent leads and a greater return on your investment – thanks Nick”.
RICHARD LINDEN – The Rent Guarantee Company
I work with a variety of service based businesses, from training companies to solicitors, financial advisers to recruitment companies and every type of service business in between.
The only thing that my clients have in common is that they provide a great service to their clients, they want more of those clients to look after and they are big fans of ‘return on investment’ marketing.
If you meet these criteria too, we should talk.
My Google Ads History
I am a marketer first, a Google Ads person second.
I think it is for this reason that I have been so successful with Google Ads management services for my clients.
I don’t just work inside the Google Ads campaign, but also I work with my PPC clients on their messagingwebsites, their conversion processes, their pricing strategy and every aspect of running and growing their business.
I believe this is why I obtain better results for my clients than the PPC Consultants or marketing agencies that I take over campaigns from.
Whilst the Google Ads element of a campaign is important, it is only when you put all three parts of the process into play that it really comes together:
- The ‘pre-selling’ of your expertise on your website and across the internet, before a prospect even contacts you, persuading them that you are the best service provider for their needs.
- The ‘sell’ on your website to get in touch with you to discover more. and
- The ‘Meaningful Conversation’ (you receive full training from me on this) that you have with your prospects on the first call with them.
- The follow up process to ensure that you convert as many of your prospects into paying clients.
When you work with me, you do not just receive PPC Consultancy services, but full business mentoring.
Why Google Ads Is Such An Effective Form Of Client Acquisition
Google Ads works so well because it is ‘attraction marketing’.
Attraction marketing works like this:
Someone decides that they need the service which you provide. They head to Google (these days), type in the name of your service and where they live and if your website appears, they click on the link and get in touch with you.
Simple, isn’t it?
The key factor is that the person looking for your services has made the internal decision to find someone and committed to finding someone to help them which is they they head to the internet (usually Google) to find you.
This person has ‘buyer intent’ which is absolutely critical.
This is most definitely NOT the case when someone heads to facebook and is bombarded with advertisements for services they have not gone looking for and have no interest in. This is precisely why facebook delivers low cost but very low quality leads for service business owners.
My PPC Consultant Services
Whether you would like me to show you how to improve your Google Ads campaign and mentor you through the process, or you would like me to take over the running of your campaign for you, I can help.
I have a small, yet perfectly formed team, working from Bristol, serving clients across the United Kingdom and beyond.
My PPC Consultant services are designed to do just one thing for you: provide you with a great return on investment.
My starting point for a campaign is to get you to a three to one return on investment, including my PPC consultant management services fee, then to move you beyond that. Some of my clients reach many multiples of 10 for their return from their Google Ads spend.
I have taken over hundreds of campaigns from Google Ads Management Agencies and other PPC Consultants (from small ones to the biggest one in the UK) and have always improved performance for my clients.
Can I do the same for you too?
To discover more, I encourage you to watch me work live on some of my own prospects websites and Google Ads campaigns.
You can see me in action before even speaking with me and see if you like the way I work. If you don’t, you can move on. If you do, I will explain how you can set up your own one on one Google Ads review call with me.
Simply enter your details below now to receive instant access to this training (recorded live):
You will also be given an opportunity to book your free, no obligation, Google Ads optimisation review call with me.
5 Questions To Ask Your PPC Consultant
If you are considering hiring a PPC Consultant, what are the key questions that you must ask to ensure you obtain the best results for your investment?
1. What Length Of Contract Will You Be Asked To Sign By The PPC Consultant?
If you are already running a Google Ads campaign, any PPC Consultant worth their salt should know that they can dramatically improve its performance for you.
Therefore, if they suggest a 3 or 6 month contract, what does this suggest about their belief in being able to achieve results for you?
All of my clients sign up on a one month recurring contract. They can stop working with me within one month without any difficulties.
I believe this shows the courage of my convictions.
I also know that it puts my skin in the game with my client as there is so much work to do at the beginning of a ppc campaign or when taking over a new client.
2. What About A Signing On Fee?
I do love a PPC Consultant who charges a sign on fee. We are not footballers, are we? I wish, but alas no.
As PPC consultants we live and breathe on results.
I haven’t charged a sign on fee since around 2008 now.
Again, I like to have skin in the game with my clients.
3. Do They Just Talk About Google Ads?4. Time Advising You On Other Vital Matters?
When sounding out a new PPC Consultant, how long do they spend advising you on other vital aspects of a successful Google Ads campaign?
Google Ads is one small part of a profitable PPC Campaign, the others include:
- The pre-selling of your expertise, not only with Google Ads, but also on your website;
- The landing page content, reviews, proof of expertise, and all the other elements which are crucial to give the prospect the confidence to hand over their contact details;
- How you handle that first contact with the prospect;
- How you follow up with each prospect; and
- How you consistently measure and improve all of the items above and your key performance indicators.
5. Do You Like Your PPC Consultant?
The right PPC Consultant can change your business for good.
One of my utter loves for my job is seeing the change in my clients when they go from wondering where the next client is coming from, to growing their business, taking more time away from their business and enjoying their life a whole lot more.
It is an incredible gift being able to help clients in this way.
I believe a PPC Consultant should work “in partnership” with you, not for you.
Only then do you obtain the life changing results.
Therefore, it is important for both parties to fundamentally get on and like each other.
How else can you grow your business consistently and dramatically if you do not like the person you are working with?