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Nick Jervis

Helping Service Business Owners To Grow Their Business & Enjoy Their Life

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Marketing Optimisation To Win New Clients For Your Business

August 3, 2020 By Nick Jervis

Matthew Pinsent, 4 time Olympic Gold Medal winner, was in the final of Celebrity Masterchef when he was asked how he was coping with the pressure.

“Process over product” he answered.

A sports psychologist trained him and his team to focus on the process of rowing to win a race, rather than winning the race itself. If they followed the correct processes, the product (the result) would take care of itself.

It resonated with me because it is precisely the same with marketing.

Focus on the correct processes, and the winning new clients part takes care of itself.

With referral marketing, if your LinkedIn profile is optimised to attract your ideal clients or referral Marketing Optimisation For New Clientspartners, you add new connections every day (takes moments) and then post once a week, you will generate new referrals and instructions easily.

With email marketing, if you set up your software correctly, add people consistently to your email list, send an email which is simple, friendly and informative consistently, the referrals and enquiries will follow.

With your website, so long as it is responsive (absolutely vital with Google these days), has good content which answers your ideal clients’ questions, is optimised for both mobile websites and desktops (mobile first these days as more people will be visiting your website from a mobile than a desktop – I know this from looking at Google Analytics for hundreds of businesses) and has good calls to action, it will deliver new clients to you.

If you are using all of these marketing tactics, you will have as many clients as you can handle, so long as you have optimised each aspect of them.

If you are not using all of them, or using them but your telephone is not ringing off the hook with new enquiries, you need to improve them.

I have training showing you precisely how to use and improve them for you:

  • LinkedIn. How to write the perfect profile to attract ideal clients and referrers. How to find new connections and connect with them easily and how to post consistently to generate new enquiries (it does not involve immediately personally messaging new connections which sends most people cold).
  • Email marketing. The complete set up and send email marketing, including how to never get stuck with the dreaded “What shall I write about” problem.
  • Website Lead Generation. How to set up your website correctly, how to optimise it so that mobile visitors have the best experience and can easily contact you upon arrival and how to write content that answers your ideal prospects questions in order to attract more visitors to it every month.

You can access all of this training immediately and I will even show you where you should start to gain the fastest results in terms of new client acquisition.

If you want me to guide you one to one, mentoring is available too.

If you need more clients, the More Clients Academy membership shows you precisely how to attract them.

Join me today to gain access to all of the processes you need that will provide you with all of the new clients that you want.

Then you can claim your gold medal (or at least maybe buy yourself some gold with your extra profits).

If you would like to know more about some of the marketing tactics I talk about in this article, please click the button below to download my guide now:

How to get clients coming to you – Click to download now:>>

“I implemented one piece of advice Nick gave me and immediately generated £800 in additional revenue with zero marketing spend!”

Filed Under: Email Marketing, Google Ads For Business Owners, Marketing Consultant, Marketing For Consultants

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How To Get Clients Fast

Why Me?

  • I focus on marketing that brings clients to you when they are ready to buy your services (easy life marketing I like to call it).
  • I ensure that every penny you spend on marketing creates a return on investment for you. Vanity marketing does not pay your bills, so I won’t let you do it.
  • I have been marketing service businesses since 1991.

Best Selling Amazon Author

Two best selling marketing books on Amazon:

Best_Selling_Marketing_Books

“Before we started working with Nick, we had no clear idea of our paid traffic strategy.

We knew there were people looking for what we offer, but we just weren’t getting them landing on our website, and when they did, they weren’t converting in the way we wanted them to.

That’s when we enlisted Nick’s help, and it’s made a profound difference both to the number of leads coming into the business, but the quality too.

He’s helped us bring in several very high-quality leads, which will be worth many hundreds of thousands of pounds, as well as helping our website become better and more conversion-focused too.

I couldn’t recommend Nick more highly – if you’re looking for more leads and more sales, it’s a no-brainer to have a conversation.

Elliott Myatt, Play Area Hygiene Services, Kingsbridge.

“I run an HR business dealing with the nasty bits of HR (disciplinaries, grievances, terminations, etc). I have been working with Nick for 12 months now and it has really changed the quality of leads I am getting. My website is now attracting the right type of clients and brings in a lot more quality, and easy to convert, leads. Nick is clear in what the marketing priorities are to get me the results I want. Very easy to work with and cuts to the heart of the matter – no excuses!”

Carolyne Wahlen, GAP HR Services, Goring

“After working with Nick on our Google My Business strategy we are now ranking in the “Google 3 pack” and generating leads purely from our ranking!Nick also carried out a fee review resulting in a fee increase of 40% and no detrimental effect to volume. Double whammy with increased leads and increased income. Well worth taking the time to talk to Nick and definitely worth working with him going forward, it’s a no brainer!”

David Aggiss, Three Sixty Mortgages, Plymouth.

“Nick’s advice and guidance has been excellent. He cuts through all the noise and brings clarity. His focus is on what is effective and what will achieve the objective. He knows what works and what doesn’t and shows you the best way to approach a strategy.

One particular aspect of marketing was hard to get my head around but Nick made everything so clear and easy to understand. When you speak to him you will see, he knows his stuff!

Thanks Nick.”

Shan Phoenix, Geneva Wealth, Harpenden

Before meeting Nick, I was wasting money with Google, I had a high price per click and a trickle of leads. Now, having worked with Nick for 3 months my Google business page is optimised, my price per click is greatly reduced, customers are finding me and quality leads are flowing! Which means, my Google Ads spend is now profitable with a 3:1 return!

That is why I would strongly recommend working with Nick if you want consistent leads and a greater return on your investment – thanks Nick”.

Richard Linden, The Rent Guarantee Company, Harlow.

“Through Nick’s advice and on going encouragement I have almost doubled my client base and am now looking to take on members of staff to deal with the increase in demand for my services. My success has been in no small way facilitated by my business coaching with Nick. I would, and I do, recommend him to anyone who wants to grow their business.”

Ben Winter, Bristol Wellness Personal Training, Bristol.

“I’m new to google Ads, Nick is managing my ad campaigns and doing a great job, I’m receiving a steady flow of leads with a low cost per click meaning my marketing is paying for itself. Would recommend.”

Wendy Clarke

“Nick’s professional advice, expert knowledge and constant encouragement have proved invaluable this past year. He has helped my business from the outset, offering me support and guidance every step of the way. His services come highly recommended.”

Charlotte Laken – Copywriter

“Nick is an excellent marketing consultant. His knowledge of Google PPC is unparalled. Well worth a chat.Every time I use him my results improve and I make money. Do the sensible thing and pick up the phone to him as you won’t regret it.”

Phil O’Connor, Whitewell Financial Planning, Bolton.

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    Nick Jervis SME Marketing Consultant

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