Matthew Pinsent, 4 time Olympic Gold Medal winner, was in the final of Celebrity Masterchef when he was asked how he was coping with the pressure. “Process over product” he answered. A sports psychologist trained him and his team to focus on the process of rowing to win a race, rather than winning the race […]
Email Marketing
The Best Ways To Get New Clients For Your Business
There are one million different ways to get new clients for your business, but in my experience of growing service based businesses, there are only four cost and time efficient marketing methods for attracting new clients. These four methods are the best ways to get new clients for your business and I am going to […]
Why I Am A Fan Of Double Opt In Email Marketing And How I Do It.
What words do you use to ask someone to double opt in to your email address, or do you avoid double opt in, risking upsetting the GDPR rules hoping that you won’t be discovered? My advice has always been the same – use the double opt in, in fact love it! There are sound business […]