Not all blogs are created equal. Whilst great content is vital for a blog, there are also essential blogging resources you need to ensure that you make the most of your earning opportunities. In this best blog resources article I explain my most important resources and why I rate them so highly.
I am Nick Jervis and I have been blogging since 2003. I have tried and tested a ridiculous amount of software and resources to make my business run as smoothly as possible and on this page I share them with you.
Improving Your Website Page Loading Speed
Page loading speed is a vital part of Google deciding to send more people to your website.
It is a factor in deciding how close to the top of the search results your website is presented.
WP Rocket makes your website go faster. In many cases, a lot faster.
If you have WordPress, and you test your site on Google Page Speed Insights and it is not more than at least 70/100 for both Mobile and desktop speeds, you probably need WP Rocket, along with Short Pixel (to reduce image size) and Key Content Delivery Network, which delivers your website content globally (technical but makes your site speed faster in short).
Email Marketing Software
My blogging has allowed me to attract thousands of visitors to my website every month. If I did nothing with those visitors, I would not have a profitable business.
As anyone reading my blogs will know, the purpose of having a blog is twofold:
- To prove your expertise; and
- To grow your email list.
Nobody sells many of their information products, services or general products straight from their website (unless they are Amazon). They sell from their email list. Therefore, when someone arrives at your website it is vital that they are given the opportunity to discover more about your services, or more about a topic that you have expertise in, by being offered the option of downloading an ‘item of value’ in exchange for their email address.
For my blogs, I use two pieces of software. One for my email marketing software and one to create attractive download buttons.
To see how I use this in practice, click the button below to access my blogging course:
Membership Site Software
Once you have built up your expertise and attracted a tribe of followers on your email marketing list, your next step is usually to offer products or a monthly subscription service so that your tribe can access your best thinking and ideas (and shortcuts).
It allows you to create sales pages, but more importantly, the full membership site inside the platform. You can allow instant access to all of your course materials, or you can drip feed the content by day, week or month.
Once you have created your email list, if you sell any of your products or services on a Zoom call or similar, it is so much easier to do this when you ask your clients to book themselves into your diary.
I coined the phrase ‘easy life marketing’, because after years of trying every form of sales and marketing tactics, from networking to cold calling, exhibitions to TV, radio and national newspaper advertising, I realised that not all forms of marketing are created equal.
I decided to only focus on the types of marketing where clients would find my services at the precise moment in time that they were looking for them – easy life marketing.
Now, clients find my blog, join my email list, then if they are the right fit for me, they receive an invitation to book a call with me to discuss how I can help them.
They come to me, I don’t chase them. Real ‘easy life marketing’.
The software I use that allows people to book themselves into my diary is called Acuity Scheduling.
Make ebook cover designs, website graphics etc online.
I could not have managed with this tool when I started out blogging seriously.
And there is a lesson here for any avid bloggers.
Perfection Kills Momentum.
I didn’t use perfect graphics when I started. In fact, I created them myself. The key thing was speed. I created a new ‘item of value’, created the ebook cover and had it live on my website in minutes.
People downloaded my guides, my email list grew and I started to make money from blogging.
The tool I used solely at the beginning (and still use every week now before for speed of design) is this one:
Next Level Graphic Design – Designers On Tap
Once you are making money from blogging, it is time to take your designs to the next level. Whilst I still use Snappa for some fast/simple designs, I now mainly use the design company that I have permanently on tap to do any design for me.
They designed the look and feel of this website and all of my ebooks and training courses.
Make Money From Blogging
To discover more about making money from blogging, including affiliate marketing, click the button below.