How successful entrepreneurs owners start their day matters, a lot! I speak with hundreds of entrepreneurs every year, the those who start their day in a certain way are ALWAYS more successful than the others. I look at successful entrepreneurs daily routines in this article.
My name is Nick Jervis and I have been working with and mentoring successful entrepreneurs full time with my consultancy business since 2003.
I teach each of them to start their day doing the most important thing that any entrepreneur needs to do to grow and to thrive: that is to work on their own business.
Why is this so very important?
Let’s apply the situation to a non business setting to give this some context.
If you can imagine being a caveman or a cave woman for a moment, living by the sea.
You have no technology, no supermarkets, nothing to do all day except survive, catch food and eat it.
What a simple life.
However, when all you have to do is to catch food for your main daily chore, which is quite important to your Bee Gee needs, also known as ‘staying alive’, when do you think you would set out to go and catch those fish?
Would you wake up, dust off your cave door mat, sit outside and soak up the morning sun, drink some cave puddle water, maybe have a little snooze, then around 5pm in the afternoon set off to try and catch some fish?
Or would you wake up and head out first thing and set out to catch your fish knowing that you could then relax for the remainder of the day because you have provided the food that you and your family need to eat well?
It would be the latter wouldn’t it?
One of my neighbours had a holiday home in Thailand and every day a woman would come onto the beach selling homemade breads or cookies.
He would watch her walk up and down the beach all day until she had sold every last item, then she would disappear and not be seen again until the next day.
My neighbour was intrigued and asked her one day why she didn’t come back to sell more of her breads and cookies.
“I don’t need to”, she replied. “Once I have sold my tray of goods, I know that I have enough money to feed my family, so I go home for the remainder of the day.”
She was happy selling just enough to feed her family and didn’t feel the need to sell anymore.
My neighbour, being a businessman, couldn’t understand why she didn’t want to maximise her income and profits, but she was happy as she was.
The key point was the time of day that she went out to sell her goods; first thing in the morning, EVERY MORNING.
The sooner she got out selling her products, the bigger her chances of selling out of them which provided the income she needed for her family that day.
So, you now have a cavemen and the beach seller in Thailand doing their most important task for the day first thing every, single, day.
Why is it then that so many business owners who ‘claim’ to want more clients and more profits don’t work on the marketing and growth of their business first thing every day?
Why is it that many business owners never work on the growth of their business, yet constantly bemoan the fact that they need more money?
How Successful Entrepreneurs Start Every Day
Successful business owners work on the growth of their business first thing in the morning at least three out of their five working days every week, but preferably five days each week.
My advice to all of my consultancy clients is to spend at least 30 minutes of every day working on the marketing of their business.
These 30 minutes must take place before any email/social media checking so that the mind is completely clear of ‘anyone else’s call on your time’ and you are refreshed and raring to go.
If you spend 30 minutes every day working on the marketing of your business, that is 2.5 hours per week.
When you multiply that by 46 weeks of the year to allow for holidays, that is 115 hours or based on a 7-hour working day 16.42 days working on the marketing of your business.
Let me ask you a question, if I may?
If you spent 16 days working on the growth of your business, do you think that there is a chance you would get something right and win some more clients?
I know that it will, so I beg you not to check emails or social media first thing every day.
Everything can wait until you have worked on the growth of your business. You know this is true because when you do go on holiday, or go into a meeting first thing in the morning, your business is still there when you return.
Do this every day, work through the training in The More Clients Academy, then, and only then, check other people’s ‘To Do List’ for your time.
Put yourself first every day and your business will grow.
What Unsuccessful Business Owners Do Every Day
Sadly, unsuccessful entrepreneurs and business owners spend their first minutes of every day working on everyone else’s todo list for their time.
They head straight to their emails, believing that that counts as working on their business.
As soon as they see an email from ‘that client’ demanding more of them, their head is gone for the day.
It is all that they can think about.
Any chance of working on their business goes out of the window on Monday, then Tuesday, then Wednesday, and on and on it goes.
That business owner starts every week, month and year in either the same place as the last one, or more often than not, in a worse place.
Sadly for me, I know this to be true because I talk with so many of these business owners every year.
How To Become A Successful Entrepreneur
The truth is that the path to success for an entrepreneur or any small business owner is incredibly straightforward:
- Start every day working on your business.
- Set a plan to work to, then implement that plan every day.
- Every month, review the success of that plan. If it is working, keep doing it (never stop). If it needs tweaking. Only if it is the wrong plan, change it, not just because there is something new and exciting that you think might work over here (squirrel, anyone?). Another trait of successful entrepreneurs is to keep doing the marketing that works, even if THEY get bored of it. Which marketing works? Read more here about Easy Life Client Attraction.
- Rinse and repeat.
- If you want to grow some more, add another Easy Life Client Attraction method to your marketing mix, but DO NOT STOP what is already working (sadly I see that too many times also).
Business Success Trait 1:
Successful business owners start their day by working on the growth of their business. They do not check social media or their email until they have done this. Ever!
To discover more about ‘How To Become A Successful Business Owner”, download the guide below to get clients coming to you consistently.