Nick Jervis I have known for a long time that facebook marketing always comes a very distant second, third or eighteenth to Google Ads and SEO (search engine optimisation) but I finally got this message across to some friends recently. I was in my mastermind meeting where some people in the group are huge fans of facebook …
I was talking with a very smart copywriter friend of mine the other day about my classification of expert services and why it is so very important that you know whether you sell Marketing DNA Now or Marketing DNA Nurture Services. The reason that this is so vital is that it totally dictates the marketing …
I know that a lot of experts struggle with pricing. They may still be charging hourly or daily rates (which is the completely wrong way to do it – ask me if you would like to know more) or a fixed rate, but when you present your price as an expert you should never discount …
I have had several conversations with several experts recently who have hired marketing assistants but not had the results that they were quite expecting. They thought they were going to solve all of their marketing challenges, but they haven’t, so now what should they do? On each occasion, there was a very good reason for …
Do you need a marketing plan to grow your expert business? Are you doing reasonably well but want to do a lot better? Would you like a daily plan to follow that will not only prove your expertise but will also bring clients to you: consistently? There is a way to do this. There …
When I see people advertising on facebook, generally my skin starts to crawl. Their usual formula is facebook advertisement offering something that promises me maximum returns with no effort (the false marketing) and then puts me into a funnel where they try and sell me hard onto whatever they are offering. It really does make …
I have been running a marketing consultancy business since 2003. It hasn’t always been the case that I have loved my job, but having just returned from a two day trip with a longstanding client, I am flying (I was literally too as it was outside of England). The reason is that this client has …
Do you run a consultancy business? Would you like to know how I found enough consulting clients to grow my six figure consultancy business so that you can copy my plan and grow your own consultancy business; fast? Would you like to know how to set up systems that get you new consultancy clients, allowing …
