Which are the best B2B marketing strategies? Which B2B marketing strategies work consistently when it comes to attracting new prospects to you and then turning those prospects into new clients?
First, please let me tell you just a very small bit about myself so that you understand where I come from (and whether you think I am worth listening to).
My name is Nick Jervis and I have been B2B marketing service businesses since 1990. I was a solicitor until 2003, undertaking the B2B marketing for the various law firms that I worked for.
Since 2003 I have been running my B2B marketing consultancy full time.
I have worked with B2B businesses from every sector imaginable, from various consultancies to financial services business, recruitment companies, estate agents, accountants and of course solicitors.
The universal trait that runs through all of my marketing for these businesses is that I focus on just one thing:
“I get prospects to find my clients at the precise moment in time that they are ready to buy their B2B services.”
I call this ‘easy life marketing’.
Why make 100 cold calls a day (which I have done in the past) or bombard people on facebook who are not interested in your services with an advertisement, or walk around town with an A board on hoping someone will buy your services?
Why do this when you can have as many clients as you want to by focusing on the marketing methods that attract clients to you at the precise moment in time that they are ready to buy your services?
Why make your life harder (and spend more) on those types of B2B marketing when you simply don’t need
Which B2B marketing methods bring clients to you in this way?
There are only four. Most of my clients manage to grow to the size that they want using only one or two of these methods. However, if you use all four you can dramatically grow your business.
To find out all about these marketing methods, and how to implement them, simply download my free book by clicking the button below: